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Contact forms are obviously essential in order to capture leads.

However, since they are static elements, they have suboptimal conversion rates, because the user must visit your contact page on purpose. Furthermore, the creativity is always the same, while, as we know, the contents must always be ...

Do you know what that set of marketing strategies is that is useful for generating qualified leads and turning them into customers? It's Lead Generation! Discover Lead Champion's 7 tips on how to do Lead Generation on LinkedIn .
The 7 Steps to Finding Qualified Leads on LinkedIn
The Lead Generation ...

Switching to Account Based Marketing has many advantages: prepare yourself to implement this revolution thanks to B2B marketing tools and the 30-60-90 method.
A recent article by Marketing Land has highlighted a problem that is very much felt by companies. When they decide to undertake an Account ...

Whatever your needs, thanks to Lead Champion discover lists you can analyze and monitor incoming traffic in an intuitive way, giving solid foundations to personalized communication with your prospects and customers.

Lead Champion discover combines IP tracking , Artificial Intelligence and an always ...

B2B Lead Generation is the digital marketing activity that aims to attract the attention of professionals and companies that have needs and that your solutions & services could solve, thus transforming them into new customers of your company.

In the B2B environment, taking advantage of every ...

To communicate and engage with customers, most businesses use a variety of marketing and transactional emails. The latter is essential for creating positive user experiences and establishing trust. Read on to learn what transactional emails are, how they differ from marketing campaigns, and what ...