Canada Data

Every online crisis management plan should include a digital contingency plan with a list of specific actions to contain and resolve the situation. This plan should detail who will be responsible for communicating on social media, how questions or negative comments will be handled, and which ...

Executive visibility refers to the presence of your company's leaders on the platform. LinkedIn is not only a powerful tool for the company itself, but also for its executives. By participating in LinkedIn events, your executives can strengthen their personal brand while increasing the company's ...

To measure how effective omnichannel is in companies, here are 16 omnichannel metrics that will serve as indicators for this.

1. Conversion rate
It measures the number of interested users who, after going through several channels, receiving attention from the sales force and acquiring a product or ...

In travel agency management , optimizing prices is not just about offering low rates, but about finding that sweet spot where your prices reflect the value of your service and are still attractive to customers.

These strategies can be of great help in setting prices that allow the agency to remain ...