Canada Data

Since the General Data Protection Regulation (GDPR) came into force on May 25, 2018, communication methods have changed somewhat. Although most companies specializing in digital communication were already in compliance with the CNIL, they must face additional measures. Find out everything you need ...

When to send Mother’s Day marketing SMS? Many French people start their gift search several weeks in advance. We strongly recommend that you reach out to your customers early in their search to find the perfect gift. By being proactive, you put all the chances on your side to increase your sales ...

Thanks to new data analysis technologies, hyperpersonalization is increasingly used by brands today. The goal? To communicate with each consumer with personalized and contextual messages. This makes it possible to make the recipient a unique individual in order to convert them. Here is everything ...

Esendex research found that 65% of French consumers surveyed receive SMS messages from businesses every day. With an SMS open rate of 98%, whether or not your customers will open your messages shouldn’t be a big concern. Instead, you should focus on how your message can stand out and generate ...

You are convinced by the mobile first approach, so let's get down to business, and if we showed you how to transform mobile users into customers. Know that transforming the mobile user into a recurring customer is a real challenge that, with good practices, can be overcome despite the technical and ...

To keep a customer base up to date, both B2C and B2B, it is therefore necessary to check that the data collected is always accurate. Obviously, the longer the time between two updates, the more outdated data there is likely to be. In BtoB, the standard is the biannual update (quarterly, monthly and ...

Add to that the fact that a professional receives an average of 70 emails per day, and you can see the importance of writing an impactful email subject line that will allow you to stand out from the crowd. Here are 6 surefire secrets to increase your open rate and the success of your email marketing ...

Rapidly changing consumer expectations have profoundly transformed the customer relationship landscape. In the latest version of its annual report on the state of customer engagement, Twillio revealed that 48% of French brands claim to offer consumers an excellent personalized customer experience ...

Improving customer satisfaction and engagement As a reminder, an API is a way to carry out Data Quality Management in an automated manner. DQM combined with data enrichment allows you to obtain reliable and rich information on your customers and prospects in order to know them better and initiate a ...

设置 SPF 和 DKIM 身份验证后，您需要遵循 DMARC 政策。

DMARC 身份验证会告诉邮箱提供商如何处理未通过 SPF 和 DKIM 检查但声称来自您的域的电子邮件（这可能是欺骗的情况，或者有人假装从您的域发送邮件）。

您的 DMARC 策略 (p) 指令可以告诉接收收件箱在这种情况下该做什么。

无：接收收件箱不执行任何操作
隔离：接收收件箱将邮件放入垃圾邮件文件夹
拒绝：您的邮件未送达，并产生软退回
要做什么：您的域名必须具有 DMARC 记录。

您可以使用的最简单的 DMARC 记录是“v=DMARC1; p=none”， 危地马拉 手机号码 但它不是最安全的 ...