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Investing in Digital Marketing is definitely a sensible move for businesses across different markets. But to fully realize this strategy, understanding its importance is a key factor.

You are probably already familiar with Digital Marketing. Most companies have turned their efforts to the digital ...

Core Web Vitals is another effort by Google to improve the search experience by incorporating metrics that measure the speed and stability of a page in response to visitor interactions. Below, we'll better understand this new feature and how to adapt to it.

SEO strategies focus on user experience ...

A good blog post requires a lot of planning, a well-defined structure, insightful writers, strict review and constant updating. Learn step-by-step how to make a blog post that will generate the results your blog desires!

Making blog posts is easy, but the hard part is making sure they achieve the ...

The struggle to obtain data from potential clients in order to convert them has become more tactical than insistent. In fact, they themselves come and offer you exactly what you are looking for, you just have to give them a reward. This is a Squeeze Page, here we tell you what it is and how to make ...

SEO for YouTube is the set of strategies for optimizing channels and videos to improve their positioning in search results. YouTube is the main video platform on the Internet and is also considered one of the main search engines. Therefore, it is important to know how to optimize your content there ...

A backlink is a link strategically placed in the text to guide the reader to the page of your blog or website where relevant content awaits them. Its purpose is to increase the number of users who know you and, at the same time, generate quality traffic to your blog.

One of the most important ...

TF-IDF is a calculation used by Google to understand the importance of terms on the pages of a website. Knowing this model helps you understand the search engine, but also helps you plan and optimize your content. Now understand what TF-IDF is and how it can help with on-page SEO.
The SEO market is ...

Live Commerce is the use of streaming platforms or live broadcasts to market, promote or sell products and services. Learn more!

We already know that there are many ways to sell on the Internet, for example, through e-commerce or virtual stores. However, nowadays, new methods and platforms have ...

Cloaking in SEO offers users content or information to improve their ranking and organic traffic on certain keywords. Identifying it is a good skill to have the right tools to have if something goes wrong in the SERPs.

I'll start this post by saying this: cloaking is a hack that actually still ...

Properly preparing and calculating an SEO budget are achievable goals. However, to be successful in your attempt you must consider certain factors and 5 very important stages. Do you want to find out what they consist of? Click on our post right now to find out in detail!

Preparing an SEO budget is ...