The legendary Carles Puyol will be present at VTEX Connect Europe!

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On June 7 , Barcelona will become the meeting point for one of the most important digital commerce events in the sector. VTEX CONNECT EUROPA offers a platform where professionals can access innovative content for more than 10 hours.

That is why the organization has called for this edition Carlos Puyol , the iconic former captain of FC Barcelona, ​​who will be one of the main speakers at the event, who will share his experience and ideas on how today's leaders can ensure they are constantly evolving and reaching their full potential. "We are very excited to announce that Carles Puyol will be part of this great event. Puyol's career is a masterclass in dedication, leadership and loyalty. He spent 15 years at the Spotify Camp Nou, won 6 La Liga titles, lifted the Champions League trophy 3 times and even won the FIFA World Cup in 2010 with Spain. At VTEX we are looking for role models to share their experiences about organizational culture and leadership, which allows professionals to develop the skills they need to lead companies with high-performance teams," says Prakash Gurumoorthy, General Manager EMEA & APAC at VTEX.

The event offers a platform where knowledge, business and entrepreneurial progress converge, with an agenda led by 30 representative industry experts from around the world including among others John Grotzinger , Chief Scientist and Head Strategic Planning for NASA's Mars Science Laboratory Mission; Randy Petway , Senior Director and Head of Enterprise Business for EMEA & LATAM at LinkedIn; Marco Brucato , Head of Growth D2C EMEA at BEKO Europe; Vipin Gupta , Chief Technology Officer at Starbucks India; Sara Guérete , Director of Sales at Valtech; Nils Benning , VIP Transactional Platform for OBI «Digital transformation in DIY space»; Patricia Amaro , CDO of MARS; Marco Brucato , Head of EMEA Direct to Consumer Growth for Whirlpool.

Attendees will be able to immerse themselves in different types of experiences. During the day, there will be discussions through different talks and workshops on retail, ecommerce, B2B business, digital marketing, solutions for digital business, innovation, pragmatic composability, communication strategies, consumer behavior, Gen AI and customer-centric st belgium whatsapp data rategies, among others.

Prior to the general start of the event, there will be a VIP meeting between leading women working in technology areas or companies. “Women in Tech” is a space in which participants will be able to connect with other professionals, foster collaboration, exchange ideas and create fundamental opportunities for business development and the consolidation of women in the sector.

Among the activities there will be Live Shopping events , where attendees will be able to see how sales are made in real time. These will be spaces where elements of live streaming are combined with the online shopping experience. During these practices, attendees will be able to ask questions to the hosts and learn about how big brands work.

They will also be able to explore a fair with exhibits from more than 30 companies connected to digital commerce, thus offering a unique experience of strategic collaboration, global audience and networking opportunities.

Networking is key to business development and the digital ecosystem in Europe. Be part of VTEX CONNECT EUROPA, which will take place at the Palau de Congressos de Catalunya, in Barcelona, ​​on June 7th .

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