On top of that, the emotional stress experienced by victims can lead to sick leave and high turnover, potentially disastrous for the company’s finances in the long run. impact on company reputation Another crucial aspect of the cost of workplace harassment is its impact on the company’s reputation . Companies that do not take adequate measures to stop harassment can see their image tarnished in the eyes of the public and their customers. In addition, current and potential employees may hesitate to join an organization, fearing for their well-being. This phenomenon is often aggravated by social networks, where such situations can be widely disseminated, harming the attractiveness of the company on the job market.
Lead generation is evolving rapidly, and in 2025, video is emerging as a must-have tool for attracting and converting prospects. Brands are increasingly leveraging short, engaging video formats to captivate their audiences. macedonia phone data Innovative strategies, such as personalized videos and live streams, are gaining popularity, offering unique ways to interact with potential customers. With audiences hungry for authentic, immersive content, video is becoming a key lever to disrupt traditional lead generation methods. Staying up to date with these trends could be the difference between standing out and being left behind. Wwe recommend HubSpot and its Marketing Hub offering.
With HubSpot, create, publish and evaluate your omnichannel marketing campaigns to attract and capture quality leads. I take advantage of it In 2025, the use of video in lead generation will be paramount, accompanied by several key trends. Short videos, suitable for platforms like TikTok and Instagram Reels , capture attention in no time, making the acquisition of new leads more efficient. In addition, personalized and interactive videos will allow brands to strengthen their connection with the audience, offering engaging experiences. Live streaming and webinars represent valuable opportunities to build real-time relationships with prospects, answering their questions immediately and building trust.