This can be combined with the threat of stealing

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3. Pharming
It is a combination of phishing and farming . In this case, attackers manipulate the traffic of a website to steal confidential information.

Fake websites can be used to install viruses on users' devices and are capable of collecting personal and financial data to steal their identity.


This type of attack involves encrypting the user's files and demanding a ransom to release them.and disseminating the stolen data if the victim does not pay the ransom, with the risk that this entails given a framework as demanding as the General Data Protection Regulation (GDPR), which we have already discussed .

In some cases, the threat may even extend to poland phone data the clients of the attacked company . There have already been situations where cybercriminals have demanded individual ransoms from patients of an attacked psychotherapy clinic in order not to reveal their medical history, for example.

But how can a brand become a true User Lover?

The answer lies in Customer Journey Design. Knowing the consumer and making them fall in love has become an obligation for brands and if there is anyone who knows how to enter this new path, it is Hydra.Digital.

To find out how they work with this concept and apply it to their strategies, we organised a breakfast with the participation of Paula Toral, digital marketing manager for the Spanish Association Against Cancer (AECC); Marta Sánchez and Pilar Parra, head of marketing and product manager for the gynaecological area at Aristo Pharma Iberia; Susana de Pedro, digital.