For example, you can test two different subject lines or cambodia phone number resource two different cta s. Buttons, or even two different email layouts. Sometimes, a/b testing produces unambiguous results. You'll know if a particular element actually works or doesn't work. Sometimes, results. There won't be much difference between the two emails, so you'll know what else to test. . But remember, if your email list is large, even a 1% difference can be huge. – this could mean your email will be opened or clicked hundreds or even thousands of times.

So . In short, test, test, test your email again. Do it again! This is the never-ending cycle. Email optimization. Same email, different layout final word: marketing automation once you’ve mastered the principles. In controlled email marketing, automation will take your capabilities and performance up several notches. . Marketing automation will help streamline your digital marketing and email marketing so you get. There is more for everyone. Ready to dive into the world of automation? Start with .