It is advisable to come up with

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It is advisable to come up with a comprehensive mission that reflects all 4 aspects, but it would be good to focus on one, the key one. 2 Assembling the mission skeleton This is the stage of brainstorming, collecting all ideas and answering the maximum number of questions. Approximate list of questions. What does the company do? What field does she work in? What customer problems do we solve? What are we aiming for in the long term? What is our financial goal? What methods do we use to achieve our goals? What are the company's principles, values ​​and philosophy? How do we communicate these values? What benefits do we bring and to whom? How will our legacy change the world? Why is this important to us? 3 We refine the formulation and generalize We have collected the information and understood a lot in the process.

Now we need to edit, highlight the main points, remove the germany telemarketing redundant and secondary. We adapt the mission to the format of a short speech that you could give when greeting new clients, partners, employees. Tell us in a couple of paragraphs or one sentence about what you work for, what inspires you, what goals you strive for. Polish the finished text, which, as they say, “can’t be added or subtracted”, stylistically, but without throwing out the meaning.



4 Checking the mission in the "fields" Well, it's time to test the mission. The main thing is what people will say. But not your friends, but all sorts of people, clients, employees. Do they understand the meaning? Is the wording inspiring? Does the mission correspond to the company's values? What feelings does the text evoke? Collect responses, think and refine the wording. Or return to the meaning stage and rebuild the mission anew.

For inspiration, we have selected for you the most famous and powerful company missions: global and our own, domestic. Mission Check Offers from our partners MegaFon Target Targeted advertising service for business 2,500 messages and individual sender signature for 2 months - free Aspro.Agile Cloud service for project management based on Agile principles. 20% discount for new users COMPASS Modern corporate messenger for teamwork +1 month free use of the messenger Product recommendation platform for personalized online retail Discount of 25,000 rubles when concluding a contract for a year Platform for creating online stores 35 days free platform usage for new clients CDP platform for marketing automation 50% discount when purchasing Private Cloud or On-Premise Best Company Missions: Global Brands IT giant Microsoft : “Our mission at Microsoft is to help people and businesses around the world realize their full potential.