Leveraging Technology for Engagement

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Buy Now, Pay Later Options: Making it easier for customers to commit to a purchase.

Exclusive Member Deals: Incentivizing future purchases.

Retailers can harness technology to keep window shoppers engaged beyond their store visit:

QR Codes & Apps: Allow customers to scan products for more information or exclusive discounts.

AI-driven Recommendations: Suggest similar products based on their browsing habits.

Augmented Reality (AR): Enable customers to visualize products in their home.

Social Media Interaction: Post engaging content that brings customers back.

Automated Follow-ups: Send reminders or shop personalized promotions after their visit.

Encouraging Post-Visit Engagement
If window shoppers leave without purchasing, retailers can still influence future decisions through:

Follow-up Emails or Messages: Offering special deals or reminders.

Retargeting Ads: Displaying products they browsed while online.

Inviting Reviews and Feedback: Building trust for hesitant buyers.

Exclusive Membership Deals: Incentivizing return purchases with tailored promotions.

Personalized Customer Support: Provide assistance beyond the store visit.