Provide instant answers to product-related questions
Suggest customized products based on user behavior
Guide visitors toward purchase or signup
12.
Expanding lead generation beyond your website involves collaborating with influencers and affiliates.
a. Influencer-Generated Leads
Influencers with niche audiences can drive highly shop targeted traffic to your shop. Strategies include:
Sponsored reviews showcasing your products
Instagram or TikTok challenges using your brand
Exclusive discount codes for influencer followers
b. Affiliate Marketing for Passive Lead Generation
Affiliate partners promote your shop in exchange for commission-based referrals. Set up an affiliate program that rewards partners for sending leads your way.
13. Optimizing Site Accessibility & Inclusivity
An inclusive website improves user experience for everyone, increasing leads from diverse customer bases.
Leveraging Influencer & Affiliate Partnerships
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