What are the Duties of an SEO Specialist and What Does He Do? SEO Specialist chile mobile phone numbers database duties vary depending on whether they work for a digital marketing agency, a company's digital marketing department, or freelance for a client; however, most SEO Specialist job postings will include all or most of the following duties Developing optimization strategies that increase company website search engine result rankings When running paid search campaigns, the SEO Specialist will run tests, collect and analyze data and results, identify trends and insights to ensure maximum ROI Return on Investment.
Managing expenses of SEO campaigns, sticking to budget, estimating monthly costs and balancing differences Working closely with the web development team to ensure SEO best practices are followed correctly in website content Working with editorial and marketing teams to drive SEO in content creation and content marketing Responsible for page optimization for search engine marketing Conducting ongoing keyword research, discovering and optimizing for new relevant keywords to be used on the company website and marketing materials.
Research and implement search engine optimization suggestions Create and implement a link building strategy Changing website architecture, content, links, and other factors to increase SEO positions for target keywords Set measurable goals that demonstrate improvement in marketing efforts Monitor daily performance metrics with SEO tools like Google Analytics to understand SEO strategy performance Collaborate with others in the marketing department to manage SEO strategy Writing compelling and high-quality website content, including blog posts and page descriptions, to improve website search results.
