Best of all, if you use personalization, you can send emails to people who antarctica email list 5644 contact leads abandoned their carts, encouraging them to come back and complete their purchase. All in all, if used correctly, email marketing can be very effective at every stage of the sales funnel, so be sure to start building a database of new and existing customers, as well as potential customers, in time. Its success is easy to measure marketing campaigns in email marketing are very easy thanks to the built-in analytics features provided by most email marketing platforms.

The titles and ctas used are very straightforward, which is great for people browsing the content. Additionally, these emails are highly relevant to recipients as they are intended to serve as notifications about new expansions. From the two examples above, you can see how consistent the style of uber emails is - this style is also used in their mobile app design. It’s worth noting that it’s a good practice to keep your campaign emails and marketing channels consistent. Airbnbairbnb uses its emails to encourage recipients to interact and take action, while maintaining a friendly and inviting tone by showcasing some of the best homes airbnb has to offer.