One of the most important strategies to be successful with SEO is Link Building.
Among the 170+ ranking factors used by Google , two of them have the greatest impact:
Content quality: ability to respond to the user's search intent.
Number of backlinks received: how many sites have links pointing to your domain.
That's why we'll explain to you better what backlinks are and why they have such an impact within an SEO strategy!
Maybe you have highly relevant content on your site, a very good loading speed, but you still don't rank high in the SERPs. Lack of backlinks could be the main reason !
So, there's nothing better than understanding barbados email list 67672 contact leads the mystery to solve it! In this post we'll tell you:
What is a backlink?
Why create a backlink strategy?
What types of backlinks exist?
How to start a backlink strategy?
How to identify a good backlink?
Why receive nofollow links?
What are the best backlink tools?
In practice: how to get backlinks (link building strategies)?
Let's go together to understand more about this essential topic for your positioning!
What is a backlink?
It is a link made from one website to another. Search engines like Google use the quality and quantity of backlinks as a ranking criterion. Therefore, acquiring backlinks is a fundamental strategy in SEO.
Currently, it is practically impossible to rank at the top of the SERPs using keywords with a high search volume and a lot of competition.
Search engines view backlinks as an indicator, after all, if another site has linked to yours, it's because they believe your content is quality.
In this way, with each link received, the sites gain authority. The higher the authority, the higher your chances of achieving a good ranking.
But is it enough to get backlinks from any site to gain authority? Certainly not!
We will see later how to identify quality backlinks, but first, let's see in practice how links influence your positioning.
Why create a backlink strategy?
As we mentioned, backlinks serve as a reference. If a quality site that is well regarded by Google links to yours, the search engine tends to trust your site more.
But backlinks don't just influence the authority of your pages and your domain. They will also directly impact:
the acquisition of referral traffic;
brand strengthening ( Brand Awareness );
building relationships.
Imagine if you get a backlink on Rock's content page that ranks #1 on Google for SEO.
The authority it transfers to you is incredible, because if Google trusts that content to the point of keeping it in first place for such a contested keyword, it certainly also trusts the content it links to , interpreting it as a recommendation.
