8. Offer tiered discounts
Encourage larger purchases by offering bigger discounts for higher spending thresholds.
Tiered discounts work by tapping números de árabe whatsapp into customers’ desire to maximize savings. When customers see that they can unlock bigger discounts by spending a bit more, they’re often willing to add extra items to their cart to reach the next discount level.
For example, a tiered discount might look something like this:
Spend $50, get 10% off
Spend $100, get 15% off
Spend $200, get 20% off
Here’s an example from ZooShoo, promoting their Black Friday tiered discount through a popup:
9. Offer a free gift
Who doesn’t love getting something for free?
Offering a free gift with purchase can be the perfect incentive to encourage online shoppers to complete their orders during Black Friday.
It’s a simple yet effective way to add extra value to their shopping experience, making them feel like they’re getting more for their money. The key is to ensure that the free gift is relevant, valuable, and appealing to your target audience.
Check out this example where a free gift was used as an incentive to reduce cart abandonment:
Gift on popup from a small business
Beauty brands are particularly known for their strategic use of free gifts. Many offer free samples or travel-sized products as gifts with purchase, especially during big sales like Black Friday.
For instance, a customer buying skincare products might receive a free mini moisturizer or a deluxe sample of a new serum. These gifts are not only appreciated by customers but also give them a chance to try new products, which could lead to future purchases.
