►To understand how many visitors you should receive on your site, you will need to:
Determine how many visitors are typical to websites in your industry.
Set a goal based on the company's variables (industry, size, user experience).
Create a reasonable plan with practical steps to office 365 database execute a successful marketing strategy.
☛ How many visitors does a website typically receive? ☚
That depends. With the number of websites available on the web, it would be impossible to narrow this question down to a single answer. Fortunately, there are tools and resources that will help you make an educated guess.
Before you dive into monthly website visitors, it might be helpful to understand the breakdown of website traffic. As of 2019, statistical data platform Statista outlined the distribution of website traffic worldwide by its source. The breakdown is as follows:
As we analyze other businesses and industries, we can assume that typically more than half of visits come from direct searches. Most visitors arrive at a particular web page because they typed the URL into the address bar. By understanding that more than half (55%) of visitors come from direct traffic and more than a quarter (29%) come from search engine results pages (SERPs), use this knowledge when comparing other businesses’ metrics.
►Platforms like SimilarWeb, SEMRush, Ahrefs, and Alexa offer website traffic insights for many domains. While these websites will display an impressive list of metrics, take this information with a grain of salt. Unless the information comes from the company, and even then, you can’t assume the data is infallible.
