Uvavanye kwaye usulungekise

[masud ibne2077]

- Njengawo nawuphi na umba wesicwangciso sakho sentengiso, kubalulekile ukuvavanya kwaye ucokise indlela yakho yokubandakanya ukubaliswa kwamabali kumaphepha akho okufikela. Qokelela impendulo kubaphulaphuli ojolise kubo kwaye uyisebenzise ukwenza utshintsho oluphucula ukubandakanyeka kunye nokuguqulwa.

Isishwankathelo, ukubandakanya ukubaliswa kwamabali kumaphepha akho okufika e-SaaS kunokukunceda wenze uxhulumaniso olunamandla ngokweemvakalelo kunye nabaphulaphuli ojolise kubo kunye nokwandisa ukuguqulwa. Sebenzisa izihloko ezicacileyo nezimfutshane, amabali abathengi kunye nobungqina, izinto ezibonakalayo, ulwakhiwo olubalisayo, ukulula, kunye novavanyo ukwenza uninzi lwemizamo yakho yokubalisa amabali.

Ukulinganisa impumelelo yokubalisa kwakho ibali kuguqulo lwephepha lokufikela
Ukulinganisa impumelelo yokubalisa kwakho ibali ekuguquleni iphepha lokufika yinxalenye ebalulekileyo yaso nasiphi na isicwangciso sokuthengisa se-SaaS. Nanga amanye amacebiso okulinganisa impumelelo yokubalisa ibali lakho kuguqulo lwephepha lokufikela:

Cwangcisa iinjongo ezicacileyo-Phambi kokuba uqalise ukulinganisa impumelelo yokubalisa ibali lakho, kubalulekile ukuseka iinjongo ezicacileyo zento ofuna ukuyiphumeza. Oku kunokuba yiyo nayiphi na into ukusuka ekunyuseni kweenguqu ukuya ekuphuculeni uthethathethwano okanye ekunciphiseni amaxabiso e-bounce.

Landela umkhondo-ukulinganisa impumelelo yokubalisa ibali lakho kuguqulelo thenga idatha yetelemarketing lwephepha lokufikela, kuya kufuneka ulandelele iintlobo ngeentlobo zeemetrics, ezinje ngonqakrazo, izinga lokutsiba, ixesha ephepheni, kunye namazinga okuguqulwa. Sebenzisa izixhobo zokuhlalutya ezifana ne-Google Analytics ukulandelela ezi metrics kwaye uchonge iipateni okanye iintsingiselo.

Uvavanyo lwe-A / B - Uvavanyo lwe-A / B lubandakanya ukuvavanya iinguqulelo ezimbini ezahlukeneyo zephepha lakho lokufika, enye ngokubalisa ibali kwaye enye ingenayo, ukubona ukuba yeyiphi eyenza ngcono malunga nokuguqulwa. Oku kunokukunceda uchonge ukuba zeziphi izinto zokubalisa amabali ezisebenza kakhulu kwaye ucokise indlela yakho ngokufanelekileyo.

Uvavanyo lwabathengi-Enye indlela yokulinganisa impumelelo yokubalisa kwakho ibali kuguqulo lwephepha lokufika kuphononongo kubathengi kwaye ucele impendulo. Oku kunokukunceda uchonge iindawo apho umyalezo wakho unokuphuculwa okanye uphuculwe.

Qhubeka ucokisa indlela yakho-Ukulinganisa impumelelo yokubalisa ibali lakho kuguqulelo lwephepha lokufikela yinkqubo eqhubekayo. Hlala ucokisa indlela yakho esekwe kwingxelo kunye nokuqonda okufumanayo, kwaye uvavanye iindlela ezintsha zokubona ukuba yintoni esebenza ngcono.

Isishwankathelo, ukulinganisa impumelelo yokubalisa kwakho ibali kuguqulelo lwephepha lokufika kubandakanya ukubeka iinjongo ezicacileyo, ukulandelela iimetriki, uvavanyo lwe-A/B, uphononongo lwabathengi, kunye nokuqhubeka nokucokisa indlela yakho. Ngokulinganisa impumelelo yeenzame zakho zokubalisa amabali, unokwandisa amaphepha akho okumisa ukuze uguqulo oluphezulu kunye nokuzibandakanya.