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Advantages and disadvantages of Salesforce

Posted: Thu Jan 02, 2025 9:24 am
by jsarmin
Salesforce Platform is a cloud-based developer platform that enables businesses to build and customize applications to their specific needs, as well as connect them to their own systems or to Salesforce CRM through various APIs (application programming interfaces). It can also be used to develop your own mobile app.

While all Salesforce services are highly customizable, the Sales, Marketing, or Customer Service CRM platform comes with its own basic interface. In contrast, the Salesforce Platform provides the flexibility to develop unique applications from scratch that integrate with the company's existing systems.

Salesforce resources can be used in the apps you create. For example, you could develop a mobile app that integrates an AgentForce AI chatbot or an intranet for your employees with charts generated by Tableau.

Salesforce Platform Pricing
This developer platform offers two rates — €25 or €100 per user per month — based on criteria such as the number of custom objects. This price would then be added to the price of the Salesforce functionalities you integrate.

Salesforce Starter Suite
Starter Suite is an integrated platform launched in 2023 to meet the needs of small businesses, which were not part of Salesforce's target audience. This plan provides access to simplified versions of the sales, marketing, and customer service CRM modules in a single package:

The sales CRM includes tools for scheduling meetings, managing cambodia telegram data tasks and generating payment links, although it does not have predictive analysis.
The marketing CRM allows you to send email marketing campaigns to up to 5,000 addresses per day. It also has smart segmentation options, and Einstein AI optimizes sending times. However, segmentation features with generative AI are not available in this version and landing page creation has only a few options available.
In terms of customer service , Starter Suite lacks omnichannel routing, which can limit support through digital channels.
All in all, Starter Suite can be a good starting point for small businesses looking to scale, with the potential to upgrade to Salesforce's Marketing Cloud and Sales Cloud services in the future.

Starter Suite Price
The basic plan is €25/user per month , billed annually, which includes the basic CRM for marketing, sales, and customer service. The next plan, Pro Suite, costs €100/user per month and integrates more features into the integrated platform.