Start by taking a look at why certain pages are performing poorly.
Posted: Sun Jan 05, 2025 8:20 am
Don’t forget to consider your less successful pages; you’ll want to improve their conversion rates as well and turn them into top performers. Start by taking a look at why certain pages are performing poorly. Usually, you’ll find that a given page is underperforming for one of three reasons:
The page is not getting enough traffic to successfully convert visitors
The page’s calls-to-action (CTAs) aren’t enticing visitors to click in the first place
The landing pages those CTAs point to aren’t effective at converting visitors themselves
Identifying which of these problems pertains vk database to a certain web page will put you on the right path to fixing it; in other words, this will let you determine whether the underperforming page itself is the problem or the pages it’s linking to. From there, it’s a matter of applying what works on your top-performing pages to your less-effective ones.
The HubSpot Conversion Assists report is a great way to tackle your site’s marketing efforts from a different angle. Use it and the tactics above to increase conversions on your site, leading to more efficient lead generation and an overall healthier site.
If you haven't been looking at your HubSpot Conversion Assists report lately, it's probably time to crack it open. Take a look under the hood at what pages on your site are helping turn visitors into leads and leads into customers.
The Conversion Assists report, available to professional and enterprise-level HubSpot users, can help you identify and improve upon highly influential pages on your site, enhancing your marketing funnel for greater lead generation. Many analytics platforms show you the first page a site visitor or lead saw, and the last page they exited on. Your report on assisted conversions fills in the gaps and shows you the number of contacts that viewed any site page, blog post, or landing page before converting into a lead or customer and credits them with an "assist."
But even with assisted conversions doing most of the heavy lifting, it can be hard to know where to get started. Here are 4 Great Uses of the HubSpot Conversion Assists Report to get you on the right track.
The page is not getting enough traffic to successfully convert visitors
The page’s calls-to-action (CTAs) aren’t enticing visitors to click in the first place
The landing pages those CTAs point to aren’t effective at converting visitors themselves
Identifying which of these problems pertains vk database to a certain web page will put you on the right path to fixing it; in other words, this will let you determine whether the underperforming page itself is the problem or the pages it’s linking to. From there, it’s a matter of applying what works on your top-performing pages to your less-effective ones.
The HubSpot Conversion Assists report is a great way to tackle your site’s marketing efforts from a different angle. Use it and the tactics above to increase conversions on your site, leading to more efficient lead generation and an overall healthier site.
If you haven't been looking at your HubSpot Conversion Assists report lately, it's probably time to crack it open. Take a look under the hood at what pages on your site are helping turn visitors into leads and leads into customers.
The Conversion Assists report, available to professional and enterprise-level HubSpot users, can help you identify and improve upon highly influential pages on your site, enhancing your marketing funnel for greater lead generation. Many analytics platforms show you the first page a site visitor or lead saw, and the last page they exited on. Your report on assisted conversions fills in the gaps and shows you the number of contacts that viewed any site page, blog post, or landing page before converting into a lead or customer and credits them with an "assist."
But even with assisted conversions doing most of the heavy lifting, it can be hard to know where to get started. Here are 4 Great Uses of the HubSpot Conversion Assists Report to get you on the right track.