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Instagram Reels introduces new features to exploit its potential to the fullest

Posted: Sun Jan 05, 2025 8:39 am
by samiaseo75
Instagram Reels is introducing new features to help users maximize their potential. These include trends, gift options, and new editing tools . They've also added two new metrics to the statistics (total and average viewing times).

What is a reel? A reel on Instagram is a short video format that can be recorded and shared on the platform . Here you can see an example of a reel created by MarketingDirecto.com .


1. Find out what's trending on Instagram Reels
Instagrammers are always looking for new germany phone number data ideas for content, and to inspire you with the latest trends, Instagram has added a dedicated destination. You can now explore the most popular songs on Reels, see how many times the audio has been used , play it for reuse, or save the audio for personal use.

Instagram Reels introduces new features to exploit its potential to the fullest
Plus, you’ll be able to view the most popular topics and hashtags on Reels to get ideas for your own content. For example, festival season might be trending earlier than you expect. People start sharing their content with the hashtag #coachella even before the festival starts. This type of information is what you can leverage by accessing the new trends destination.

2. Tools to facilitate the editing of Reels
Instagram wants to make your editing process easier by integrating video, audio, and text clips into a single editing screen. This makes it easier to organize and time elements on your reels in a more visual way.

This feature is available globally on iOS and Android devices.

instagram reels trends
3. New Reels Insights Updates
The social network has updated its Reels data to make it easier to understand the data and more clearly understand the performance of your content.

They've introduced two new metrics: total view time (records the total time the video was played) and average view time (the average amount of time users spend playing the reel).