Alternatively, you could build a chatbot situated on a particular page that could direct visitors to specific offers,
Posted: Sun Jan 05, 2025 9:58 am
Besides using external channels, you should promote your content internally through your website. You can change calls-to-action (CTAs) on your blogs to focus on relevant content offers. For example, if we were to produce a webinar about marketing goals, we could create CTAs and place them on blogs like this one to drive traffic to the webinar.
In addition, you could produce pop-up forms that appear when site visitors reach different pages within your site. For example, if your goal is to elicit more blog subscribers, you could arrange a pop-up form that prompts users to subscribe to your blog when they enter your site.
Alternatively, you could build a chatbot situated on a particular page that could direct visitors to specific offers, pages or actions. For instance, if you wanted to help your sales team book meetings, you could have a mom database chatbot that provided visitors with a meetings link once they reached a certain point in the conversation.
Overall, you should promote your offers through both internal and external channels.
If you’re trying to reach your end of year marketing goals, you probably want to drive traffic to your content. In turn, this will allow you to position your company or product as the solution to your prospects’ problems.
To drive traffic, it’s helpful to create a sense of urgency. Essentially, you need to communicate to your audience that they have a limited amount of time to take advantage of your offers.
Beyond that, you need to make sure your content is actually in front of people. Promoting it through email, social media, paid advertising and your website is extremely important.
From there, you need to monitor your progress towards goal attainment. If you want a way to track your whole funnel and determine how many leads you need to generate to hit your revenue goal, download our Marketing Goals Calculator Template to get started.
In addition, you could produce pop-up forms that appear when site visitors reach different pages within your site. For example, if your goal is to elicit more blog subscribers, you could arrange a pop-up form that prompts users to subscribe to your blog when they enter your site.
Alternatively, you could build a chatbot situated on a particular page that could direct visitors to specific offers, pages or actions. For instance, if you wanted to help your sales team book meetings, you could have a mom database chatbot that provided visitors with a meetings link once they reached a certain point in the conversation.
Overall, you should promote your offers through both internal and external channels.
If you’re trying to reach your end of year marketing goals, you probably want to drive traffic to your content. In turn, this will allow you to position your company or product as the solution to your prospects’ problems.
To drive traffic, it’s helpful to create a sense of urgency. Essentially, you need to communicate to your audience that they have a limited amount of time to take advantage of your offers.
Beyond that, you need to make sure your content is actually in front of people. Promoting it through email, social media, paid advertising and your website is extremely important.
From there, you need to monitor your progress towards goal attainment. If you want a way to track your whole funnel and determine how many leads you need to generate to hit your revenue goal, download our Marketing Goals Calculator Template to get started.