Position zero provides information above the fold on Google, providing the most relevant information pulled from the most relevant websites. As voice search grows, these featured snippets will take priority. Challenge - Unknown search behavior of consumers Mobile search brings a large number of "near me" and "opening hours" requests. Will these types of searches continue to dominate voice searches? Recent evidence suggests yes. Although it seems like these types of phrases will be used as part of longer questions.
For example, instead of typing "movie theater hours" on philippines mobile phone numbers database your desktop or phone, you can ask your voice assistant "What time does the movie theater open tonight?" 'Longer search queries look set to become the norm, so it's critical that marketers adapt their strategies to accommodate this. Challenge – The ever-changing nature of content styles. So far, Google has shown a preference for returning voice search results that are short, sharp, and to the point. In fact, the average result was only 29 words long and was written in a language designed for 9th grade students.
Existing content and future content strategies need to change to accommodate Google’s voice search preferences. Challenge – The Importance of Local Signals As mentioned previously, mobile voice searches are three times more likely to be used for local purposes compared to text searches. Given this location-specific need, it seems likely that local signaling will remain a key part of future optimization. Ensuring that location-based signals are up-to-date and accurate wherever they are found remains a top priority.
theater hours" on your
-
- Posts: 26
- Joined: Wed Dec 04, 2024 5:35 am