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Responsible actions to consider in all RACE phases

Posted: Tue Jan 07, 2025 5:23 am
by sharminakter
Do you want to start engaging your existing customers? Get in touch – together we will create a marketing package that is right for your company.

Dive deeper into the topic by downloading the guide to marketing strategy!The growing interest in sustainability and increasingly stringent legislative changes make responsible marketing a necessity. Companies can no longer ignore the importance of sustainability in marketing , but must take it into account and communicate it clearly and openly.

This blog will walk you through the responsibility of social media advertising, one step at a time, in our MRACE® model . In social media advertising, responsibility touches on a wide range of different choices that we make even on a daily basis.

You can also listen to the episode!




Once the social media channels that are right for your ivory coast phone data brand have been selected, it's time to reach potential customers in the Reach phase.

Data processing and honesty go a long way in responsible social media marketing in the Act phase

The Convert stage leads to a purchase or contact in a transparent manner

The Engage phase involves engaging current customers responsibly

The Measure phase reports on advertising results based on responsibly collected data.

Summary: responsibility on social media is an opportunity