Local SEO is the practice of optimizing a website to rank well for vnpay database location-based searches. This is particularly important for businesses with a physical presence or those targeting customers in specific geographic areas. Local SEO involves optimizing a website for location-based keywords, claiming and optimizing a Google My Business listing, and ensuring that business information such as name, address, and phone number (NAP) is consistent across all online platforms. By focusing on local SEO, businesses can improve their visibility in local search results and attract customers who are nearby and ready to make a purchase.

As businesses grow, they may also want to consider expanding their reach through international SEO. International SEO involves optimizing a website to attract visitors from different countries or regions. This may include translating content into different languages, targeting region-specific keywords, and ensuring that the website is optimized for global search engines. Businesses looking to scale globally can benefit from international SEO, as it allows them to tap into new markets and expand their customer base beyond their local region.