The advertisement is cleverly integrated into the feed with friendly posts.
Therefore, it does not cause rejection.
Unlike colorful banners on the Internet or intrusive sales over the phone.
According to the latest data, 13 million people use Facebook in Ukraine. This is more than half of the country's Internet audience.
Most of them are women.
This is 57% of Ukrainian women.
Ukraine is also on the list of countries with stable growth in FB audience.
Рейтинги роста социальных сетей
In Russia, there are 7.4 million Facebook users , which is 3 times less than VKontakte (20.1 million).
Promising sales figures, aren't they?
But how to make money on Facebook?
So as not to waste the budget.
And make the content as attractive as possible for potential buyers.
What is the difference between a page and a group on Facebook?
Or maybe a website is enough?
There are many questions.
And there are answers to everything in our article.
Let's take this step by step.
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Who are your clients?
The basis of any sales is understanding the needs of customers.
To do this, you need to draw a portrait of your client.
Next, we will consider indonesia phone number library the main methods of studying the needs of the target audience.
And we will learn to identify our buyer.
We draw a portrait of the client. No, not a picture, as you might think, but a description of the target audience of your services or product.
It includes: the percentage ratio of genders, age, education, place of residence (which means taking into account mentality), purchasing power and even hobbies.
All of this will definitely come in handy for attracting an audience to your page and setting up advertising.
How to collect data about the target audience?
The easiest and most obvious way is to communicate directly with existing customers and find out their real needs and ways of making purchasing decisions.
If the company is just gaining momentum, then the most suitable options are a focus group or surveys on the street / on the Internet / by telephone.
Classic marketing techniques that you can read about in any available source.
Well, the most important thing to find out is whether your audience is on social networks. And if so, which ones. When there is a clear goal - sales, you can't do without it.
If you are simply interested in increasing brand loyalty and building a reputation, then some steps can be simplified.
Use high-quality creativity or special projects, and show your imagination.
But we digress.
So, we've figured out who our target audience is and that they use Facebook. What's next?
And then you can play it safe and study the latest FB user data in the country where you live, the network's policies for the current year, and community standards.
