" Knowing that, many jump to the uruguay phone number material following question: ? Often, an advertising campaign can skate by with CTAs linking to product categories or blog posts. Sometimes, you can even use social media posts as landing pages. So, the standalone page may seem useless. After all, it takes time and money to develop an effective landing page. You’ll need someone to program the content and populate the page with gorgeous visuals. You may even improve your search engine rankings by generating more web traffic.

Certainly, potential customers won’t care either way! Well, don’t jump to conclusions; that standalone web page still has its place on your website! Target Specific Content Above all else, a landing page is a highly targeted, purpose-built tool. It’s the difference between a run-of-the-mill hammer and a jeweler’s hammer. One could work for that delicate metalworking, but it probably won’t get the job done properly. A good landing page has one goal. It funnels users to a specific endpoint and boosts your inbound marketing strategy.