So while you want to narrow your target audience, you should work macedonia phone number resource to expand it. This has become more difficult due to privacy regulations, but we recommend some advertising strategies to help you overcome this problem. Use the Audience Overlap tool to save money. Let's say you have one ad targeting an audience interested in startups and another ad targeting an audience interested in entrepreneurship.
You have different ad copy and creatives to appeal to different audiences. However, the overlap tool shows that half of the startup audience is the same as the startup audience. Knowing this, you can use exceptions to prevent these declarations from intersecting. Otherwise, you will lose money by betting against yourself. Use a bid cap, which is a manual ad bidding strategy where you set a maximum bid instead of dynamically setting bids based on your goals.
