The Role of Empathy in Telemarketing Outreach
Posted: Tue Feb 11, 2025 9:49 am
The $-per-month plan was rolled out quietly late last month for select customers in New York giving players up to a profit boost on winning parlays CNBC reported Friday Jan. . CNBC argued that other industry players will be watching the service closely as DraftKings seems to be the first U.S. betting service offering subscriptions. Parlays in which players bet on more than one event at once are an increasingly popular area for the industry.
The company said in a statement to CNBC that the advertising data service is aimed at offering customers a better experience by creating more excitement and value to our extensive parlay offering. The report noted that New York presents a fertile test case for DraftKings as one of the best-performing markets for online gambling. The company may also be hoping to offset the state’s tax on sports betting tied with New Hampshire for the highest rate in the nation at .
As PYMNTS reported in November when the company presented its latest quarterly earnings DraftKings refined its promotional strategies in high-tax states to target lower-value customers more efficiently. The company said at the time that it was optimistic regarding growth this year it faces challenges in the form of increasing competition and the unpredictability of customer acquisition costs CEO Jason Robins said. DraftKings’ ability to fuel its growth will come down to managing promotional spending efficiently while still attracting and retaining high-value customers.
The company said in a statement to CNBC that the advertising data service is aimed at offering customers a better experience by creating more excitement and value to our extensive parlay offering. The report noted that New York presents a fertile test case for DraftKings as one of the best-performing markets for online gambling. The company may also be hoping to offset the state’s tax on sports betting tied with New Hampshire for the highest rate in the nation at .
As PYMNTS reported in November when the company presented its latest quarterly earnings DraftKings refined its promotional strategies in high-tax states to target lower-value customers more efficiently. The company said at the time that it was optimistic regarding growth this year it faces challenges in the form of increasing competition and the unpredictability of customer acquisition costs CEO Jason Robins said. DraftKings’ ability to fuel its growth will come down to managing promotional spending efficiently while still attracting and retaining high-value customers.