The open rate is calculated using the following formula
Posted: Wed Feb 12, 2025 4:01 am
The open rate of an email is a measure of the percentage of recipients who actually opened the email out of the total number of emails they received .
By checking your email open rate, you can see how well you were able to capture your customers' attention, as well as whether your email subject lines, sending times, etc. were appropriate .
Open rate = number of emails opened / number of azerbaijan telegram data emails delivered (not including delivery errors) x 100%
To increase your email open rate, we recommend that you record the open rate after each email delivery and compare emails with high and low open rates.
In particular, the first subject line of an email is the first thing the recipient sees, so it is important that it grabs their interest.
The general average open rate is said to be 15-20%, so when sending emails you should aim for an open rate of 15% or more.
Delivery rate
Email delivery rate is the percentage of emails that are successfully delivered to their recipients .
In other words, it is a number that indicates how successfully the email you sent was sent .
By using email distribution tools, it is possible to send emails to all registered addresses at once, but there is a possibility that the emails may not be delivered in the first place.
Therefore, the email delivery success rate can also be said to be the rate at which email delivery did not fail .
Measuring your delivery rate will help you understand whether your emails are being delivered correctly.
The delivery rate is calculated using the following formula:
By checking your email open rate, you can see how well you were able to capture your customers' attention, as well as whether your email subject lines, sending times, etc. were appropriate .
Open rate = number of emails opened / number of azerbaijan telegram data emails delivered (not including delivery errors) x 100%
To increase your email open rate, we recommend that you record the open rate after each email delivery and compare emails with high and low open rates.
In particular, the first subject line of an email is the first thing the recipient sees, so it is important that it grabs their interest.
The general average open rate is said to be 15-20%, so when sending emails you should aim for an open rate of 15% or more.
Delivery rate
Email delivery rate is the percentage of emails that are successfully delivered to their recipients .
In other words, it is a number that indicates how successfully the email you sent was sent .
By using email distribution tools, it is possible to send emails to all registered addresses at once, but there is a possibility that the emails may not be delivered in the first place.
Therefore, the email delivery success rate can also be said to be the rate at which email delivery did not fail .
Measuring your delivery rate will help you understand whether your emails are being delivered correctly.
The delivery rate is calculated using the following formula: