Optimize internal meshing and site structure

[sharminakter]

This is the most important lever to address. Indeed, not only does this optimization allow your site to better accommodate indexing robots, but it also saves you from very serious SEO problems.

How do these robots move around your site? They use the same paths as humans: links !

So, netlinking issues like orphan pages are problematic. These are pages that are not linked to any other, in a natural way. To visit them, a human must type or paste their URL into the search bar of their browser.

Robots won't bother: if a page is naturally inaccessible from the home page, you can say goodbye to its positioning on the SERPs, as well as to all the traffic it could have brought you!

Check that there are no orphan pages on your site ! If so, modify the internal linking so that at least one link leads to this page.

Also check the depth of this page : the more clicks it takes to reach a page, the less likely it is to be considered important by indexing robots (the same goes for your visitors!).

If this page is not important, consider removing it or blocking it from vietnam telegram data crawlers via robots.txt. Think carefully about how important each of your pages is, and how they relate to your home page.

To quickly identify orphan pages on a website, you can use a crawling tool like Semrush and its Site Audit .

This tool allows you to visualize a potential discrepancy between the number of pages in the sitemap file and the number of pages actually crawled. Similarly, the tool indicates the depth of the different pages scanned.