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What are industry experts talking about?

Posted: Sun Feb 16, 2025 9:03 am
by jsarmin
As Presse Citron rightly noted on the occasion of the first edition of its web barometer set up in April with SEMrush, the French media were undoubtedly the real winners of the COVID-19 health crisis.

In any case, those who already had a high-performance website before the crisis, the “traditional” media having suffered greatly from the situation which led to a general drop in advertising revenue. Only digital media have come out on top in this area, with an increase of 1.9% over the period.

On the SEO and Internet presence side, it is even more obvious: by analyzing the top 100 French digital media in April 2020, we see a very interesting average increase in traffic on websites of 23.41% compared to the previous month, with peaks of up to 57% increase for lindependant.fr or a little over 50% for the Marianne newspaper website.

In this article, we will study in detail the SEO strategy of the top 10 French argentina phone number data media in April 2020, from their acquisition of backlinks to their keyword strategy and their respective audiences!

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With a few rare exceptions, mainly news and sports broadcast sites such as l'Équipe (-1.75%) or Eurosport (-11.56%) whose traffic has dried up particularly recently, almost all French digital media saw their traffic increase last month. Within our top 10 French media, the same logic of increase is respected. In particular, Le Journal des Femmes (+36% in April and 6 positions gained to reach 29th place nationally) and Le Parisien (+30%, 18th position in France, +4) came out the best.