Sales Tips: How to Improve the Process?
Posted: Sun Feb 16, 2025 10:11 am
The sales process is like an ocean, the deeper you go, the more there is to explore. So, get your team ready to dive into some tips to improve the process and make it much more effective and profitable.
Types of sales
We just talked about the two main types of sales:
simple
complex.
That was the surface. Now let's better understand some other types of sales that work well within these two main models.
I. Consigned sale
Payroll-deductible sales are a strategy widely used by companies that want to expand their sales in partnership with entrepreneurs who do not act as formal employees, but who also do not want to invest much.
It works like this:
You leave your products with the partner to sell.
Then, he gives you the value of all the products sold, minus the agreed commission for each sale.
Unsold products are recovered, which means that the member is not obliged to pay anything for them.
II. Consultative selling
Consultative selling is the type of structure already discussed above when we talked about complex sales. In this type of sales, the salesperson takes on the role of a consultant and helps the customer in every possible way.
In some cases, this help goes so far that the seller recommends a product from another company if he perceives that this is what the customer really needs. Why do this?
Because this is the best way to attract clients with the ideal profile and scare away those who would abandon you shortly after, anyway.
Plus, it's a great way to build a positive reputation in the marketplace as a company that cares about customers.
III. Cross-selling
Have you ever bought a pair of sneakers and the seller (or e-commerce site) offered you a pair of socks to go with them?
This is an example of cross - selling . This honduras phone number list tactic is very useful for increasing the average ticket and reducing the cost of customer acquisition . We will discuss it below.
After all, you are taking advantage of a sale that is about to happen to add a lower value product to the purchase, which is useful for the customer. Well done, it can mean more satisfaction for the customer and an increase in sales .
IV. Direct sales
Direct selling is a model used by both small and large companies. Perhaps the best known are cosmetics giants such as Avon.
These companies don't invest in stores, but rather in the personal relationship between representatives and their own customer bases. Adapting to the direct sales model can be a great way to reduce costs and spread your products to a very wide audience.
Types of sales
We just talked about the two main types of sales:
simple
complex.
That was the surface. Now let's better understand some other types of sales that work well within these two main models.
I. Consigned sale
Payroll-deductible sales are a strategy widely used by companies that want to expand their sales in partnership with entrepreneurs who do not act as formal employees, but who also do not want to invest much.
It works like this:
You leave your products with the partner to sell.
Then, he gives you the value of all the products sold, minus the agreed commission for each sale.
Unsold products are recovered, which means that the member is not obliged to pay anything for them.
II. Consultative selling
Consultative selling is the type of structure already discussed above when we talked about complex sales. In this type of sales, the salesperson takes on the role of a consultant and helps the customer in every possible way.
In some cases, this help goes so far that the seller recommends a product from another company if he perceives that this is what the customer really needs. Why do this?
Because this is the best way to attract clients with the ideal profile and scare away those who would abandon you shortly after, anyway.
Plus, it's a great way to build a positive reputation in the marketplace as a company that cares about customers.
III. Cross-selling
Have you ever bought a pair of sneakers and the seller (or e-commerce site) offered you a pair of socks to go with them?
This is an example of cross - selling . This honduras phone number list tactic is very useful for increasing the average ticket and reducing the cost of customer acquisition . We will discuss it below.
After all, you are taking advantage of a sale that is about to happen to add a lower value product to the purchase, which is useful for the customer. Well done, it can mean more satisfaction for the customer and an increase in sales .
IV. Direct sales
Direct selling is a model used by both small and large companies. Perhaps the best known are cosmetics giants such as Avon.
These companies don't invest in stores, but rather in the personal relationship between representatives and their own customer bases. Adapting to the direct sales model can be a great way to reduce costs and spread your products to a very wide audience.