McDonald's McDonald's has always stood out for its avant-garde type of marketing both globally and locally
Posted: Mon Feb 17, 2025 3:35 am
Their products have always taken into account the taste of the market in which they are present, not only by varying some of their flavours, but also by creating totally new products.
This is the case with their dessert macaroni on the French and Japanese menus, as well as the McSpaghetti on the Filipino menu.
In addition, it has been renamed in some countries, even adopting the new name of the company on some of its facades.
In Australia, for example, the fast food restaurant kazakhstan phone number list adopted the name Macca's and in Brazil, it is popularly known as Méqui . There is now a unit listed as a tourist spot on one of the main avenues of São Paulo, known as Méqui 1000.
Consumers are becoming more and more demanding and want brands to get closer to them. This approach is increasingly valued and brands that understand this, whether glocal or just local, will have an advantage over their competition.
International SEO strategies are excellent resources to practice the Glocal concept in digital marketing. To prove it, we invite you to learn the story of how our Spanish blog has become a successful channel in different countries around the world without ignoring its fascinating particularities.
Download our whitepaper on how we generated over a million monthly sessions without spending even 1 peso on Ads throughout the Hispanic world and get inspired to do the same with your brand!
This is the case with their dessert macaroni on the French and Japanese menus, as well as the McSpaghetti on the Filipino menu.
In addition, it has been renamed in some countries, even adopting the new name of the company on some of its facades.
In Australia, for example, the fast food restaurant kazakhstan phone number list adopted the name Macca's and in Brazil, it is popularly known as Méqui . There is now a unit listed as a tourist spot on one of the main avenues of São Paulo, known as Méqui 1000.
Consumers are becoming more and more demanding and want brands to get closer to them. This approach is increasingly valued and brands that understand this, whether glocal or just local, will have an advantage over their competition.
International SEO strategies are excellent resources to practice the Glocal concept in digital marketing. To prove it, we invite you to learn the story of how our Spanish blog has become a successful channel in different countries around the world without ignoring its fascinating particularities.
Download our whitepaper on how we generated over a million monthly sessions without spending even 1 peso on Ads throughout the Hispanic world and get inspired to do the same with your brand!