How to create a footer from scratch?
Posted: Mon Feb 17, 2025 3:36 am
By this point in the post, you should keep in mind that the footer is a key factor in optimizing lead generation and promoting brand trust. Now that you have understood these essential aspects, it is time to teach you how to create a footer from scratch:
1. Select the information and links
First of all, it is important to make a list of the points that should be highlighted in the footer, taking into account the sector and the characteristics of your business's target audience. Some of the most relevant elements are:
Cookie bar ;
Contact information;
Products;
Stamps and certifications;
Navigation links;
Copyright;
Menu;
Social networks;
CTA .
We know that each company has its own peculiarities, as well as its reality and its projections. Therefore, there is no general rule that determines which elements must be included in the footer.
To build a coherent and valuable footer , we kenya phone number list suggest that you investigate the audience profile in detail, identifying which data is essential to meet their needs .
2. Select a color that makes it stand out
After determining what information to add, you should focus on choosing the background color of the footer . In this sense, select a striking option that harmonizes with the color scheme of the rest of the website.
If you want to strengthen your brand's branding , you can include your logo in the footer.
Another extremely effective technique to differentiate the footer from the rest of the pages is to use other fonts that match the site's purpose and your brand image.
In this context, it is worth emphasizing that, since it is a space at the bottom of the site, it is important to work with letters with a smaller size than those applied to the body of the page, since it generates in the visitor the feeling that they have finished their visit.
1. Select the information and links
First of all, it is important to make a list of the points that should be highlighted in the footer, taking into account the sector and the characteristics of your business's target audience. Some of the most relevant elements are:
Cookie bar ;
Contact information;
Products;
Stamps and certifications;
Navigation links;
Copyright;
Menu;
Social networks;
CTA .
We know that each company has its own peculiarities, as well as its reality and its projections. Therefore, there is no general rule that determines which elements must be included in the footer.
To build a coherent and valuable footer , we kenya phone number list suggest that you investigate the audience profile in detail, identifying which data is essential to meet their needs .
2. Select a color that makes it stand out
After determining what information to add, you should focus on choosing the background color of the footer . In this sense, select a striking option that harmonizes with the color scheme of the rest of the website.
If you want to strengthen your brand's branding , you can include your logo in the footer.
Another extremely effective technique to differentiate the footer from the rest of the pages is to use other fonts that match the site's purpose and your brand image.
In this context, it is worth emphasizing that, since it is a space at the bottom of the site, it is important to work with letters with a smaller size than those applied to the body of the page, since it generates in the visitor the feeling that they have finished their visit.