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Conquer new markets

Posted: Tue Feb 18, 2025 3:38 am
by rumiseoexpate15
From May to September, you can see them everywhere, in all the big capitals, they are grouped together in the most popular squares and recently, they even have their own festivals: food trucks are out! Every year, these mobile restaurants welcome more and more visitors and are more and more original.

For restaurateurs, or future restaurateurs, launching a food truck offers many opportunities at low costs. It is a way for entrepreneurs to get started and test the waters or for managers to open up to an even wider british student data audience. Are you thinking of going on the road? Here are 3 reasons that will convince you!

1. Reduced launch costs
One of the first advantages of the food truck is that all costs related to equipment, employees or rent are significantly reduced. No need to pay monthly rent, the salary of several servers and chefs, and all the equipment of a restaurant.

Read our blog: Launching your food truck: how much does it cost? to find all the information concerning the costs to be expected: from the purchase of the truck to the equipment, including the design and the mobile cash register system.


2.
With your food truck, you are mobile! With your van, you can go where the action is: a festival, a street party, a private event, a market or a flea market... You set out to conquer new markets and meet new customers.

In recent years, we have seen the food truck market grow and become more and more competitive. How can you make sure you stand out from the crowd? By creating an original visual identity and concept! Think about your logo, your packaging, using your social networks and developing a strong marketing strategy.