Google Hates Fake Content - Create Original Content in 8 Steps
Posted: Wed Feb 19, 2025 10:38 am
If you’re a blogger, the first thing you want to do is rank #1 for your keyword. But in an age where you’re competing with multi-million dollar companies, that’s not easy.
There is, however, a simple trick you can follow that can actually outperform not all, but many larger competitors.
This is done through the creation of original content.
Over the years, Google has become a super-intelligent machine that can separate bland, repetitive content from original, experience-driven content.
And if you don't have a very strong backlink profile, then you'll have zero or no latvia mobile database rankings with mediocre content.
Let's discover how you can create authentic content that stands out in today's crowded digital landscape.
What is fake content? And why does Google hate it?
When I say “fake content,” I’m not referring to plagiarized content. Of course, that’s fake, but I’m actually talking about the content that most beginner bloggers write by paraphrasing the top 10 results on the SERP.
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It's false because they're not contributing anything new, reusing the same information with different words over and over again.
Google hates this.
Therefore, you must create something new.
See what Google thinks about repeating existing content across the web.
What is Fake Content? And Why Does Google Hate It?(Image source: developers.google.com)
Google doesn’t want the search engine page to be a place of boring, lifeless, and dull content. It wants each result to provide new insights into the queries searchers are asking and solve their problems.
Meet Ranktracker
The All-in-One Platform for Effective SEO
Behind every successful business is a strong SEO campaign. But with countless optimization tools and techniques out there to choose from, it can be hard to know where to start. Well, fear no more, because I have just the thing to help. Introducing the all-in-one Ranktracker platform for effective SEO
We have finally opened registration for Ranktracker absolutely free of charge!
Create a free account
Or login using your credentials
So ultimately, she wants her database to be enriched with new and updated information.
And when you are able to deliver that in a way that your audience loves, good things are waiting for you, and if you are following the same old path of pouring water into a glass that is already full, you are going to have problems.
What is original content?
Ideally, original content should be something you’ve written based on your own experiences and that hasn’t been published before. It’s completely unique because you’re introducing a new idea.
Simply avoiding plagiarism detection tools by rewording existing content will not be considered original, as you are only changing the words, not the ideas.
If you want to do really well, you need to have new perspectives and creativity.
How to Create Original Content - 8 Secret Strategies Experts Follow
So if we can't simply rewrite web content found on Google, where do we get our information?
There are many other sources where you can collect unique data.
Let's explore some of these ways:
1. Be an expert in the niche or hire experts
Always start a blog in a niche that you have expertise in.
This will allow you to brainstorm new ideas and share your personal experiences.
For example, if you are a fitness instructor and have a blog in that niche, you can create content on topics that regular gym-goers struggle with.
If you have no knowledge about fitness and you start a blog in that niche, you may have to turn to Google or other sources for ideas or stories.
There is, however, a simple trick you can follow that can actually outperform not all, but many larger competitors.
This is done through the creation of original content.
Over the years, Google has become a super-intelligent machine that can separate bland, repetitive content from original, experience-driven content.
And if you don't have a very strong backlink profile, then you'll have zero or no latvia mobile database rankings with mediocre content.
Let's discover how you can create authentic content that stands out in today's crowded digital landscape.
What is fake content? And why does Google hate it?
When I say “fake content,” I’m not referring to plagiarized content. Of course, that’s fake, but I’m actually talking about the content that most beginner bloggers write by paraphrasing the top 10 results on the SERP.
Meet Ranktracker
The All-in-One Platform for Effective SEO
Behind every successful business is a strong SEO campaign. But with countless optimization tools and techniques out there to choose from, it can be hard to know where to start. Well, fear no more, because I have just the thing to help. Introducing the all-in-one Ranktracker platform for effective SEO
We have finally opened registration for Ranktracker absolutely free of charge!
Create a free account
Or login using your credentials
It's false because they're not contributing anything new, reusing the same information with different words over and over again.
Google hates this.
Therefore, you must create something new.
See what Google thinks about repeating existing content across the web.
What is Fake Content? And Why Does Google Hate It?(Image source: developers.google.com)
Google doesn’t want the search engine page to be a place of boring, lifeless, and dull content. It wants each result to provide new insights into the queries searchers are asking and solve their problems.
Meet Ranktracker
The All-in-One Platform for Effective SEO
Behind every successful business is a strong SEO campaign. But with countless optimization tools and techniques out there to choose from, it can be hard to know where to start. Well, fear no more, because I have just the thing to help. Introducing the all-in-one Ranktracker platform for effective SEO
We have finally opened registration for Ranktracker absolutely free of charge!
Create a free account
Or login using your credentials
So ultimately, she wants her database to be enriched with new and updated information.
And when you are able to deliver that in a way that your audience loves, good things are waiting for you, and if you are following the same old path of pouring water into a glass that is already full, you are going to have problems.
What is original content?
Ideally, original content should be something you’ve written based on your own experiences and that hasn’t been published before. It’s completely unique because you’re introducing a new idea.
Simply avoiding plagiarism detection tools by rewording existing content will not be considered original, as you are only changing the words, not the ideas.
If you want to do really well, you need to have new perspectives and creativity.
How to Create Original Content - 8 Secret Strategies Experts Follow
So if we can't simply rewrite web content found on Google, where do we get our information?
There are many other sources where you can collect unique data.
Let's explore some of these ways:
1. Be an expert in the niche or hire experts
Always start a blog in a niche that you have expertise in.
This will allow you to brainstorm new ideas and share your personal experiences.
For example, if you are a fitness instructor and have a blog in that niche, you can create content on topics that regular gym-goers struggle with.
If you have no knowledge about fitness and you start a blog in that niche, you may have to turn to Google or other sources for ideas or stories.