To put it simply, product monetization means using existing users, traffic, services, and resources in a certain form to achieve the purpose of profit. This process is called monetization.
When we talk about the recommended ads or services on Pinduoduo, Douyin, WeChat, and Amap, they realize their own monetization in this way. On the one hand, it is to verify the market value of the product, and then launch and provide better products and services; on the other hand, it is to achieve sustainable growth of products and businesses by obtaining higher resource investment in the market.
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1. Online advertising
Online advertising is the most widely used monetization amazon database method for Internet products. Online advertising has the characteristics of wide coverage, rich forms, and precise targeting. Common online advertising billing methods include CPC, CPM, CPD, CPS, CPA, etc., such as Baidu search advertising, Toutiao's information flow advertising, Douyin advertising, etc.
2. Product trading
Product trading is to set up one's own e-commerce platform or find a consignment platform for sales, which has the characteristics of strong scalability and large scale development space. According to the transaction model, it can be divided into direct sales platform, consignment platform, commission collection, etc.; according to the product model, it can be divided into B2B, B2C, C2C, O2O, C2M and other major models;