en learning vol.3 "How to create a service that captures users"
Posted: Mon Mar 17, 2025 9:17 am
Speaking of en learning reports, I am Shiga, an editor at en Factory.
The third session was held the other day, so I would like to share with you how it went.
What does "en learning" mean?
Depending on the company and one's own stage, we hold gambling data russia seminars on what each employee wants to learn or needs to learn, either by inviting professionals from outside the company or by having employees act as lecturers. People who have worked at Enfactory in the past, people who are planning to join the company in the future, friends and acquaintances of employees, etc. are invited to these study sessions. In addition to studying the theme, the purpose is to maintain "loose" connections with various people.
Past reports
: 1st report of the "en learning" study group that connects with en
; en learning vol.2 "The secret to managing your own media"
How to create a service that captures users
(From left) Yosuke Uchida, Jun Nishikawa, and Shimizu from our company
This is the third time,
We welcomed both Uchida Yosuke, President and CEO of Bengo4.com Inc., and Nishikawa Jun, Executive Vice President and COO of Eureka Inc.,
for a talk session with the three of them, including our own Executive Vice President, Shimizu.
The theme of this issue is " How to create a service that captures users' attention ." We spoke with these two people who have launched a variety of hit services,
including Kakaku.com and the matching app, pairs .
I'll narrow it down to three points that I personally think are the key points!
Overwhelming Hypothesis and the Sower
It is rare in the world for CGM (Consumer Generated Media) media to be continuously successful.
How did they launch services from zero and make them successive hits?
Uchida answered that there were many services that never saw the light of day.
Nishikawa also said that there were many services that failed before becoming successful. That's a bit surprising.
What was felt in common was
how their service is positioned, what kind of people are coming to see it, what are similar services, and what are their competitors?
So, if you approach it like this, it will sell.
The ability to formulate such hypotheses and their high level of accuracy.
You have of course talked about specific measures, but to implement them, you need a hypothesis.
I don't think there is anyone who can come up with a 100% accurate hypothesis, but
the first thing I noticed was that the accuracy of your hypotheses was very high, perhaps because of your experience.
And the ability to come up with a hypothesis and push it forward. Perhaps it can be rephrased as driving force.
There were glimpses of the down-to-earth nature of creating a service, but that was only possible because of the hypothesis they had established.
Even if they continued to make losses for a while, they were able to persevere because they had a solid hypothesis.
On the other hand, it seems like it would be a disaster if they misunderstood that.
The hypothesis will determine the initial response of the service.
In other words, it is also important to think about how to sow the seeds at the very beginning.
The third session was held the other day, so I would like to share with you how it went.
What does "en learning" mean?
Depending on the company and one's own stage, we hold gambling data russia seminars on what each employee wants to learn or needs to learn, either by inviting professionals from outside the company or by having employees act as lecturers. People who have worked at Enfactory in the past, people who are planning to join the company in the future, friends and acquaintances of employees, etc. are invited to these study sessions. In addition to studying the theme, the purpose is to maintain "loose" connections with various people.
Past reports
: 1st report of the "en learning" study group that connects with en
; en learning vol.2 "The secret to managing your own media"
How to create a service that captures users
(From left) Yosuke Uchida, Jun Nishikawa, and Shimizu from our company
This is the third time,
We welcomed both Uchida Yosuke, President and CEO of Bengo4.com Inc., and Nishikawa Jun, Executive Vice President and COO of Eureka Inc.,
for a talk session with the three of them, including our own Executive Vice President, Shimizu.
The theme of this issue is " How to create a service that captures users' attention ." We spoke with these two people who have launched a variety of hit services,
including Kakaku.com and the matching app, pairs .
I'll narrow it down to three points that I personally think are the key points!
Overwhelming Hypothesis and the Sower
It is rare in the world for CGM (Consumer Generated Media) media to be continuously successful.
How did they launch services from zero and make them successive hits?
Uchida answered that there were many services that never saw the light of day.
Nishikawa also said that there were many services that failed before becoming successful. That's a bit surprising.
What was felt in common was
how their service is positioned, what kind of people are coming to see it, what are similar services, and what are their competitors?
So, if you approach it like this, it will sell.
The ability to formulate such hypotheses and their high level of accuracy.
You have of course talked about specific measures, but to implement them, you need a hypothesis.
I don't think there is anyone who can come up with a 100% accurate hypothesis, but
the first thing I noticed was that the accuracy of your hypotheses was very high, perhaps because of your experience.
And the ability to come up with a hypothesis and push it forward. Perhaps it can be rephrased as driving force.
There were glimpses of the down-to-earth nature of creating a service, but that was only possible because of the hypothesis they had established.
Even if they continued to make losses for a while, they were able to persevere because they had a solid hypothesis.
On the other hand, it seems like it would be a disaster if they misunderstood that.
The hypothesis will determine the initial response of the service.
In other words, it is also important to think about how to sow the seeds at the very beginning.