How to ask your customers for a review
Posted: Thu Mar 27, 2025 4:24 am
Asking a customer for a Google review, while positive for your business, can be tricky. Therefore, you should only do this with customers who are satisfied with your service. Once you've properly optimized your Google Business Profile (formerly Google My Business ), it's time to start searching for customer reviews and responding when appropriate. Not sure how to do this? Here are some options...
1. Encourage a Google review: contact the customer
The first thing you should do is contact the customer and be proactive. Of course, you must have their permission to do so. We recommend doing this online, provided they have completed the Data Protection form . If you know, or have reason to believe, that they were satisfied, once the service is complete, it's time to contact them.
This is essential, but we must remember: reviews can come naturally, but they're not the norm. Therefore, you need to make an effort, especially at the beginning, to ensure your Google Business profile has reviews.
2. Make a personalized, clear, and friendly request
If you're approaching a customer to ask for a review, you need to work hard and make a direct request . First, address them by name and, if possible, mention the date of purchase or stay at the establishment. Make it clear that you're interested in hearing their opinion. And finally, be friendly and courteous, as this will increase your chances of receiving a review.
These days, sending a generic request is outdated, and chinese american phone number list chances are you won't even get a response. There are tools to send generic requests, but also personalized ones with the name and date, so that's one way to go.
3. Facilitates the process
A customer may be eager to leave a review, but they absolutely don't want to waste their time. Therefore, it's a good idea to make the process easier by sending them the link in the attached email so they can submit their review directly. You can also include it on your invoices, especially if they're electronic or sent by email. The idea is clear: ensure the customer can do everything quickly and that leaving a review doesn't incur a significant opportunity cost .
4. Remember this option on your social networks
Finally, you should encourage this possibility through your social media channels . It's not the only way to get more positive reviews, but it does serve as a reminder, especially if you have a large community. Occasionally leaving a direct link to Google is one way to increase your chances.
Therefore…
Getting positive Google reviews from your customers improves your reputation and, therefore, your sales. Was it difficult for you to ask for them? How did your customers react? Tell us how it went; we'd love to hear your opinion.
1. Encourage a Google review: contact the customer
The first thing you should do is contact the customer and be proactive. Of course, you must have their permission to do so. We recommend doing this online, provided they have completed the Data Protection form . If you know, or have reason to believe, that they were satisfied, once the service is complete, it's time to contact them.
This is essential, but we must remember: reviews can come naturally, but they're not the norm. Therefore, you need to make an effort, especially at the beginning, to ensure your Google Business profile has reviews.
2. Make a personalized, clear, and friendly request
If you're approaching a customer to ask for a review, you need to work hard and make a direct request . First, address them by name and, if possible, mention the date of purchase or stay at the establishment. Make it clear that you're interested in hearing their opinion. And finally, be friendly and courteous, as this will increase your chances of receiving a review.
These days, sending a generic request is outdated, and chinese american phone number list chances are you won't even get a response. There are tools to send generic requests, but also personalized ones with the name and date, so that's one way to go.
3. Facilitates the process
A customer may be eager to leave a review, but they absolutely don't want to waste their time. Therefore, it's a good idea to make the process easier by sending them the link in the attached email so they can submit their review directly. You can also include it on your invoices, especially if they're electronic or sent by email. The idea is clear: ensure the customer can do everything quickly and that leaving a review doesn't incur a significant opportunity cost .
4. Remember this option on your social networks
Finally, you should encourage this possibility through your social media channels . It's not the only way to get more positive reviews, but it does serve as a reminder, especially if you have a large community. Occasionally leaving a direct link to Google is one way to increase your chances.
Therefore…
Getting positive Google reviews from your customers improves your reputation and, therefore, your sales. Was it difficult for you to ask for them? How did your customers react? Tell us how it went; we'd love to hear your opinion.