This statistic highlights the importance

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According to a recent study by the Radicati Group , a company specializing in market analysis, research and report publishing in all areas of information technology, approximately 306 billion emails are sent every day . of email as a communication channel in today's digital world, especially in the B2B business sector.

Therefore, if you are a manufacturer or distributor and plan to or have already sold australia phone number lead your products on B2B online purchasing platforms, targeted email marketing can help you improve your online sales strategy. Data recently provided by HubSpot, a marketing, sales and customer service software company , confirms this: the average open rate of targeted emails is 21.5%, and thesuch as DirectIndustry and MedicalExpo , offer you the opportunity to use their targeted email services and support you in the design and deployment of your B2B marketing campaigns. You can therefore rely on this expertise to make your work much easier.