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Understand their business, their challenges and their goals. It's lr of ice cream before you show up with a scoop. Example: If you're selling CRM software to a marketing agency, don't just say, "Our CRM is amazing." Instead, say, "I've seen you run a lot of email campaigns. Our CRM can help you automate them, freeing up yyour team to focus on strategy. Master your product: You're the expert." , so act like it.

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back angle. Instead of simply saying, "Our software is great," explain how a particular feature can solve a particular problem. . For example, “Our leading measurement feature can help you develop your hottest prospects, boost yourself.

25 percent of sales revenue. 10 cold calling tips photo 2 Tip 3: Be a Human, Not a Robot Nobody wants to talk to a robot. We are human beings, we relate to other human beings. So, avoid the script and let your personality shine. Build Rapport: Start with a friendly greeting and a genuine interest in the person on the other end. Ask about their day or their company's