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Advanced Email Segmentation for Hyper-Targeting

Posted: Thu May 29, 2025 3:30 am
by sharminsultana
Analyzing past interactions (emails opened, links clicked)

Suggesting relevant articles or product updates

Adapting recommendations based on seasonality & trends

Auto-Generated Email Variations
Instead of sending the same email to everyone, AI can:

Generate unique email versions based on subscriber preferences

Tailor CTAs dynamically to encourage action

Modify phrasing to resonate special lead with different audiences

26.
Micro-Segmentation Based on Engagement
Segment your audience into hyper-focused groups:

Highly engaged subscribers (frequent opens & clicks)

Occasionally engaged (opens but no clicks)

Dormant subscribers (no engagement in months)

Behavioral-Based Personalization
Categorize email recipients by intent:

Looking for deals → Send promo-heavy emails.