Using the Problem/Solution Angle in Writing

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Position products or services as the solution.

Drive conversions by focusing on benefits rather than features.

6.
Writers use this angle to:

Structure persuasive essays and articles.

Develop compelling narratives in storytelling.

Engage readers by email data addressing their concerns.

7. Problem/Solution in Business Strategy
Businesses use this approach to:

Innovate by solving customer pain points.

Improve customer satisfaction.

Develop new products and services.

8. Challenges and Pitfalls to Avoid
Common mistakes include: