What tools should a social media expert know how to use?
Posted: Tue Dec 10, 2024 8:54 am
PostBeyond's data on this topic dispels the myth of the employer who demands that the Social Media Manager also understands graphics (which is unfortunately common in recent common reality) and knows how to best use all the available graphic tools.
In job advertisements the most used words were the following:
With significantly lower percentages, there are then some tools such as Canva, Google Analytics and Adobe Creative Suite.
Interesting to see that, in addition to the classic Facebook and Instagram, there is great demand for the use of YouTube , LinkedIn and, of course, TikTok .
In short, it is clear that today a successful new zealand whatsapp shopping data Social Network expert must be able to move with competence and agility between one social network and another , to respond to the different needs of customers.
Are you looking for a new challenge in the world of web marketing? Check out our open positions! –> bee-social.it/contatti/lavora-con-noi Here are three more highly requested activities:
52% support;
50% collaboration;
49% construction.
Not only digital skills, therefore, but also many relational and team building-oriented skills.
Social media specialists are increasingly seen as “glue” between various departments and work teams and are expected to be proactive, positive, collaborative and truly interested in supporting the goals of the organization they work for.
At this point, however, we would like to express our opinion.
A social media specialist, above all, in our opinion must have a real propensity for social communication outside of his or her work .
Because if he has it, the work will come naturally to him and he will ride without any problem of adaptation the social news, the transformations of the various digital channels, the communication trends and the adaptation of styles required from one project to another.
This is the real skill that makes the difference between those who “do their homework” and those who communicate brilliantly. Those who do not have this propensity, can still learn the job – without a doubt – but will hardly reach excellent levels.
Let's get back to our research: let's talk about tools now...
In job advertisements the most used words were the following:
With significantly lower percentages, there are then some tools such as Canva, Google Analytics and Adobe Creative Suite.
Interesting to see that, in addition to the classic Facebook and Instagram, there is great demand for the use of YouTube , LinkedIn and, of course, TikTok .
In short, it is clear that today a successful new zealand whatsapp shopping data Social Network expert must be able to move with competence and agility between one social network and another , to respond to the different needs of customers.
Are you looking for a new challenge in the world of web marketing? Check out our open positions! –> bee-social.it/contatti/lavora-con-noi Here are three more highly requested activities:
52% support;
50% collaboration;
49% construction.
Not only digital skills, therefore, but also many relational and team building-oriented skills.
Social media specialists are increasingly seen as “glue” between various departments and work teams and are expected to be proactive, positive, collaborative and truly interested in supporting the goals of the organization they work for.
At this point, however, we would like to express our opinion.
A social media specialist, above all, in our opinion must have a real propensity for social communication outside of his or her work .
Because if he has it, the work will come naturally to him and he will ride without any problem of adaptation the social news, the transformations of the various digital channels, the communication trends and the adaptation of styles required from one project to another.
This is the real skill that makes the difference between those who “do their homework” and those who communicate brilliantly. Those who do not have this propensity, can still learn the job – without a doubt – but will hardly reach excellent levels.
Let's get back to our research: let's talk about tools now...