Facebook Contest: 13 Ideas to Boost Your Visibility
Posted: Sat Dec 14, 2024 6:46 am
Generating engagement on Facebook is no easy feat, especially since the latest algorithm update that reduces the organic reach of page posts. There is a solution to this problem: Facebook contests .
Facebook pages that run contests tend to have 64% higher engagement rates than those that don't (source: Talwind 2020 study)
These social media promotions are a great way to grow your audience and generate traffic and visibility to your page at a low cost.
Find Facebook contest ideas with our experts
Are you running out of ideas for your Facebook contests?
In this article, our social media management specialists in Quebec will share all india whatsapp number with you 13 types of original and effective Facebook contests to try today!
What is a Facebook contest?
A Facebook contest is a promotional event organized on the social networking platform by a company or personality. A Facebook contest encourages the community of a Facebook page to participate in a game or competition in exchange for rewards .
Why organize a contest on Facebook?
Why do a Facebook contest?
Increase your engagement rate (likes, comments and shares)
Strengthen your brand visibility and awareness
Accelerate your subscriber growth
Develop engagement and connection with your community
Contests can help generate qualified leads for businesses. Half of social media users entered a contest to win a product or service in 2020! Contests also allow you to organize a marketing operation at a lower cost ! This is why many brands are getting involved in contests.
Learn more about social media management pricing
What to win in a Facebook contest in 2023?
Gift received in a competition
For your competition to be a success and to gain you lasting subscribers, it is important to offer a gift that reflects your brand.
A gift that suits you
The goal? To make participants who don't know your brand understand who you are and what products or services you offer!
Winning a trip to the Sechelles for a Montreal restaurant: that's great, but will it help you retain your custom
Winning a candlelit meal with a special menu: it's a good idea
on't forget that you can also give away gift vouchers to discover your products, this will allow you to organize a competition without delivery costs
A mode of participation adapted to the prize won
Your participants won't want to make a video for a $10 voucher, so it's important to think about what your subscribers and future subscribers would be willing to do to win a gift.
To avoid putting off players if the conditions of participation are too restrictive, we advise you to adapt the method of participation and the duration of the competition to the value of the prize won.
Table of conditions for participation in the Facebook competition depending on the prize won
Value of the prize won Conditions of participation Duration of the competition
Low (less than CAD 50) Like: Participants like or react to the contest postSubscribe to a newsletter One week competition
Average (between 50 and 150 CAD) Comment: Participants comment on the contest post by answering a question or giving their opinion on a topic.Share: Participants share the contest post on their own Facebook page (optional).
Sending a private message with an automatic reply on messenger
Competition between one and two weeks
Strong (over 150 CAD) Participants complete an online registration form to enter the competition Competition between 2 weeks and one month
Strong (over 150 CAD) Content Creation: Participants create and share their own content, such as a photo or video, to enter the contest Competition between 3 weeks and 6 weeks
What are the rules of a Facebook contest in 2023?
Facebook Contest Participation Criteria
Attention Facebook Contest Rules! Generating engagement and visibility with a Facebook contest is a good thing, as long as your page is not closed or censored due to non-compliance with the rules of Facebook's regulations .
Points to pay attention to the rules of your Facebook competition before you start
Facebook does not verify what each page publishes, but if you are a fan of zero risk , our social media agency recommends that you pay attention to the following Facebook regulations:
Condition of participation: do not explicitly ask your fans to tag their friends in the comments
Participation criteria: Do not require your fans to share your Facebook advertising contest to enter
Do not require your fans to like and share your page for a contest application to have an additional chance
When you ask for personal information (email address, cell phone number) mention that it is not mandatory.
Respect the laws of the Quebec Alcohol, Racing and Gaming Board
Clear and transparent awarding of prizes from the start of the competition
Rules of a Facebook competition
Terms and Best Practices for a Stress-Free Facebook Contest
Instead of requiring participants
Clear and precise rules for the Facebook competition
Make a Facebook contest
Facebook pages that run contests tend to have 64% higher engagement rates than those that don't (source: Talwind 2020 study)
These social media promotions are a great way to grow your audience and generate traffic and visibility to your page at a low cost.
Find Facebook contest ideas with our experts
Are you running out of ideas for your Facebook contests?
In this article, our social media management specialists in Quebec will share all india whatsapp number with you 13 types of original and effective Facebook contests to try today!
What is a Facebook contest?
A Facebook contest is a promotional event organized on the social networking platform by a company or personality. A Facebook contest encourages the community of a Facebook page to participate in a game or competition in exchange for rewards .
Why organize a contest on Facebook?
Why do a Facebook contest?
Increase your engagement rate (likes, comments and shares)
Strengthen your brand visibility and awareness
Accelerate your subscriber growth
Develop engagement and connection with your community
Contests can help generate qualified leads for businesses. Half of social media users entered a contest to win a product or service in 2020! Contests also allow you to organize a marketing operation at a lower cost ! This is why many brands are getting involved in contests.
Learn more about social media management pricing
What to win in a Facebook contest in 2023?
Gift received in a competition
For your competition to be a success and to gain you lasting subscribers, it is important to offer a gift that reflects your brand.
A gift that suits you
The goal? To make participants who don't know your brand understand who you are and what products or services you offer!
Winning a trip to the Sechelles for a Montreal restaurant: that's great, but will it help you retain your custom
Winning a candlelit meal with a special menu: it's a good idea
on't forget that you can also give away gift vouchers to discover your products, this will allow you to organize a competition without delivery costs
A mode of participation adapted to the prize won
Your participants won't want to make a video for a $10 voucher, so it's important to think about what your subscribers and future subscribers would be willing to do to win a gift.
To avoid putting off players if the conditions of participation are too restrictive, we advise you to adapt the method of participation and the duration of the competition to the value of the prize won.
Table of conditions for participation in the Facebook competition depending on the prize won
Value of the prize won Conditions of participation Duration of the competition
Low (less than CAD 50) Like: Participants like or react to the contest postSubscribe to a newsletter One week competition
Average (between 50 and 150 CAD) Comment: Participants comment on the contest post by answering a question or giving their opinion on a topic.Share: Participants share the contest post on their own Facebook page (optional).
Sending a private message with an automatic reply on messenger
Competition between one and two weeks
Strong (over 150 CAD) Participants complete an online registration form to enter the competition Competition between 2 weeks and one month
Strong (over 150 CAD) Content Creation: Participants create and share their own content, such as a photo or video, to enter the contest Competition between 3 weeks and 6 weeks
What are the rules of a Facebook contest in 2023?
Facebook Contest Participation Criteria
Attention Facebook Contest Rules! Generating engagement and visibility with a Facebook contest is a good thing, as long as your page is not closed or censored due to non-compliance with the rules of Facebook's regulations .
Points to pay attention to the rules of your Facebook competition before you start
Facebook does not verify what each page publishes, but if you are a fan of zero risk , our social media agency recommends that you pay attention to the following Facebook regulations:
Condition of participation: do not explicitly ask your fans to tag their friends in the comments
Participation criteria: Do not require your fans to share your Facebook advertising contest to enter
Do not require your fans to like and share your page for a contest application to have an additional chance
When you ask for personal information (email address, cell phone number) mention that it is not mandatory.
Respect the laws of the Quebec Alcohol, Racing and Gaming Board
Clear and transparent awarding of prizes from the start of the competition
Rules of a Facebook competition
Terms and Best Practices for a Stress-Free Facebook Contest
Instead of requiring participants
Clear and precise rules for the Facebook competition
Make a Facebook contest