You've got the best product ever, and want to reach more leads? Get your clients to brag about you!
First things, first. What exactly is referral marketing and why is it so beneficial for both companies and clients?
Referral marketing is a marketing strategy that involves the active participation of your clients.
This kind of marketing strategy is mutually beneficial as both netherland girl whatsapp number clients and companies help each other grow and increase their client base.
The client commits to sending out referral links (typically exclusive) to find new customers for the company, and in turn, the company offers the client incentives in the form of rewards, discounts, special offers, etc.,
This kind of marketing is growing exponentially. We've all been browsing social media and spotted our favorite influencers offering a special discount when using their code for the product.
For it to work the business has to build strong relationships with its clients. You want your clients to reflect the nature of your business. So make sure you follow through with your promises, have a solid product or service to offer, and have a dedicated team to solve your partner's doubts.
Why choose a referral marketing strategy? Check the stats!
60 % of small businesses' revenue comes from referral programs
82 % of new clients for small businesses come from referrals
Referral program vs affiliate program?
Referral and affiliate programs essentially work under the same principle: use an exclusive link or code to build the business' customer base.
But there are some subtle differences. We've summarized them in the following table
