When employing this type of content on your landing pages, you can go in several directions. In some cases, a standard giveaway will do great. However, if you want your content to contribute to your lead-generation efforts in the long run, a spin-the-wheel popup or even a mystery discount offer — like the one on the burga homepage — can add a dose of excitement to your landing pages and help generate more leads.
Contests and rewardsnewsletter subscriptionsconsumers — especially young recent mobile phone number data buyers, according to edelman — trust experts more than traditional authorities like ceos, influencers, or celebrities. So, if you want to gain their trust and encourage them to convert, one of the types of content you could put behind your landing pages is newsletter subscriptions. Newsletters equip your audience with high-quality content on a weekly/monthly basis, but they also hugely benefit your brand.
They give you a prime opportunity to gently nurture leads into loyal customers of your brand.The great thing about newsletter subscriptions is that they're super-easily added to any landing page.Nonetheless, if you're looking for higher-than-average lead-generation results, do your best to support your subscription invitations with social proof. Take a look at how it's done on the smash.Vc startup newsletter landing page.Tech startup newsletterfree trialssometimes, your landing page visitors will be consumers in the lower stages of the sales funnel, looking for hands-on information about how your solutions could fit their needs.
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