Core Web Vitals is another effort by Google to improve the search experience by incorporating metrics that measure the speed and stability of a page in response to visitor interactions. Below, we'll better understand this new feature and how to adapt to it.
SEO strategies focus on user experience. We know that you optimize your pages to get better positions on Google, but it is the user you should think about. After all, the search engine also focuses on offering the best search experience and takes this into account by ranking better the pages that contribute to it.
For the user, a good experience is about finding answers to their questions, quickly accessing content and easily achieving what they want.
Google, on the other hand, relies on a number of signals to understand whether a page offers a good experience and rank search results. That's where Core Web Vitals come in .
Core Web Vitals are key metrics for evaluating the bermuda email list 40999 contact leads experience offered by a website.
They are related to the speed and stability with which the page responds to the interactions of users who have no more time to waste and want to access the content quickly, and may give up on the action at the first obstacle.
To better understand what Core Web Vitals are and how to use them in your Digital Marketing strategies , read this article and you will learn:
What are Core Web Vitals?
Other page experience metrics
Implementing Core Web Vitals
How important are Core Web Vitals in SEO strategies?
What metrics are included in Core Web Vitals?
How to measure Core Web Vitals?
How to improve your Core Web Vitals score?
What are Core Web Vitals?
Core Web Vitals is a set of essential signals for a good user experience , which Google uses in its algorithm to evaluate the level of usability of a web page.
This expression can be loosely translated as " Core Web Metrics ", which includes the following indicators:
Largest Contentful Paint (LCP) , which measures how long it takes for the page to load ;
First Input Delay (FID) , which measures how long the user interacts with the page;
Cumulative Layout Shift (CLS) , which measures the stability of content as the page loads and the user interacts with it.
In early May 2020, Google announced the development of these metrics as a way to guide website owners in creating better experiences for their visitors. The intention was to unify the indicators that indicate the quality of a page, rather than dealing with multiple metrics and evaluation tools.
At the end of May 2020, Google made a new announcement : Core Web Vitals would be incorporated into the search engine algorithm .
Introducing upcoming ranking signals for Google Search based on various aspects of page experience–combining Core Web Vitals and previous UX-related signals .
Read our pre-announcement: https://t.co/L3IrB2dOnM
— Google Search Central (@googlesearchc) May 28, 2020 ”