Summary
#B2BQuickTip #1: How to create quality SEO content
Did this #B2BQuickTip help you? Remember, the essential steps for SEO content optimization are:
Creating SEO-friendly content should not be an obsession within your content marketing strategy. However, creating valuable content for your user or buyer persona and ensuring that it is SEO-optimized content IS a basic rule within your organic positioning strategy.
In recent years, Google’s algorithms have evolved to argentina whatsapp number data 5 million reach a fairly firm conclusion regarding what the search engine monster values when it comes to placing a page higher in its search results: the quality of the content . It doesn’t matter how many keywords you introduce, what “tricks” you put in place through link exchanges or other tactics, the most important thing will always be that the content you generate gets visibility and credit for its own value and usefulness. That said, it is important to note that 51% of B2B traffic comes through user searches on Google. This means that the chances of attracting your potential audience are very high if you have a clear strategy and carry out a correct optimization of the pages of your website.
#B2BQuickTip #1: How to create quality SEO content
Frequent content plays a key role in all of this, as it is the easiest way to provide information to Google to rank your website pages. But where do you start with that optimization…?
In the first episode of the #B2BQuickTips series , we tell you in just 15 minutes what are the steps to effectively optimize a blog article:
Did this #B2BQuickTip help you? Remember, the essential steps for SEO content optimization are:
Identify your main keyword + related keywords or terms that you will use for your post.
Focus your efforts on the quality of the content itself.
Create a dynamic structure, adapted to online reading, and prioritize the information.
Use embedded multimedia content. This will increase the browsing time on the page.
Use grammatically correct, rich language, with short paragraphs and clear sentences.
Highlight some elements using bold, special blocks, etc.
Write a minimum of 400 to 500 words.
Incorporate your main keyword in the strategic parts of your post: title, H2, first paragraph…
Use the keyword in the ALT of the images.
Include that keyword in the (short) URL of your blog post as well.
Optimize your post's meta info with the Yoast plugin.
Incorporate internal and external links.
Below we also leave you some resources in Spanish in case you want to delve deeper into content optimization for SEO on your blog:
Google's SEO Optimization Guide
The Ultimate List of SEO Tools from 40 Fever
SEO. The Essential Keys. A recommended book by Aleyda Solis.
Jorge Jaramillo's online SEO and Google positioning course on Udemy.
And if you still need a visual guide to remember all the “strategic” places to place your main keyword, download this graphic guide and print it out. That way you won’t miss a single one!
