Segment your email list based on customer behavior, purchase history, and preferences. This allows you to send more relevant offers to each segment.
For example, loyal customers might receive early access to deals…
Promoting Black Friday discounts in email
… while new subscribers could be offered a special welcome discount.
To get the most out of your email números japoneses de telefone whatsapp marketing campaigns, use countdown timers and urgent language to create a sense of urgency.
Phrases like “Limited Time Offer,” “While Supplies Last,” or “Only a Few Hours Left” can motivate customers to act quickly.
Remember: don’t stop after the first email. Send follow-up emails throughout Black Friday weekend to remind customers of your deals, highlight new offers, or notify them when a popular item is back in stock.
Follow-up emails help keep your brand top-of-mind and can capture additional sales.
18. Run social media ads
Social media ads can significantly boost your visibility during Black Friday. With millions of users scrolling through their feeds daily, social media ads allow you to reach a wide audience.
Focus on the platforms where your target audience is most active. For example, Instagram and TikTok are ideal for reaching younger audiences, while Facebook might be better suited for older demographics.
Tailor your content and ad format to each platform’s strengths, and test different formats to see what resonates best with your audience. Video ads are great for storytelling and showcasing products in action, while carousel ads allow you to display multiple products in a single ad.
Don’t hesitate to experiment with formats like Instagram Stories, TikTok challenges, or Facebook’s collection ads to find what works best.
Promoting Black Friday discounts in email
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